Ashley has signed for an exclusive one-year agreement to represent the brands in its global advertisement campaigns and serve as the brands’ ambassador.
“Ashley embodies everything DKNY—her energy, her spirit, her eclectic personal style. She is on the forefront of what it means to connect with a global fan base through social media, a focus that is aligned with our digital and new media initiatives”, says Patti Cohen, Donna Karan International’s executive vice president for global marketing and communications.
Says Greene, “I’ve always loved Donna Karan’s creations. To be a part of the brands’ message is incredibly exciting because it feels like such an organic fit. It’s easy to talk about how these clothes work for my lifestyle, whether I’m in New York, L.A. or traveling for work.”
Whether in photoshoots or walking the red carpet, Ashley has often been spotted wearing Donna Karan designs and the two formed not only a collaborating relationship, but a friendship as well. Greene attended the Spring/Summer 2011 Donna Karan show last year and most recently wore a custom designed gown to the Costume Institute Gala at the Metropolitan Museum.
Ashley will appear in the upcoming global ad campaign for Spring 2012, which is currently being photographed by Inez van Lamsweerde and Vinoodh Matadin.
Before we get a glimpse of her rocking some of the amazing looks from the latest collection, you can see Ashley in “The Twilight Saga: Breaking Dawn – Part 1” out November 18, 2011. This is the first of four more movies she will be seen in — “Butter”, “LOL” and Part 2 of the “The Twilight Saga: Breaking Dawn” will be released next year with “Olivia Twisted” in 2013.
What DKNY Spring 2012 look do you want to see Ashley in?
Photos: James White, Zimbio