Amanda Seyfried in Alberta Ferretti | Cle de Peau Beaute NYC Launch

As the face of the skincare and make-up line “Clé de Peau Beauté”, Amanda Seyfried attended the launch event for the brand Tuesday night at The Norwood Club in New York City where she wore a beautiful white sheer chiffon dress from the Spring/Summer 2012 collection by Alberta Ferretti.

Amanda played up the 1920′s vibe of the beaded cocktail dress wearing her textured wavy long block longs in a low bun with two thick pieces framing her face.

I would have really liked to have seen a gorgeous pin curl going on with her hair fully out and a bold color on her lips. She could have gotten away with it so well considering the basic color of the dress.

I adore her glitter-finish “Sierra” multi-strap platform sandals by Jimmy Choo. I would have been so bummed had she wore pumps with this as she did last week.

Amanda, who celebrated her 26th birthday this past Saturday, was presented with a three tier birthday cake at the launch party. Happy Birthday Amanda!